Aragón has become one of the most attractive settings in recent years for film, television, and advertising.
What sets this territory apart from other destinations is not only the richness of its landscapes—capable of transforming into a desert, a medieval enclave, or a contemporary urban environment—but also the strength of its institutional structure, designed to offer fast, efficient, and tailored solutions.
The Aragón Film Commission (AFC), managed by Aragón Exterior and supported by the Government of Aragón, has turned the promotion of the territory and the guidance offered to production companies into an integrated strategy that strengthens the region’s competitiveness on the international filming map.
The starting point is clear: making life easier for production companies. From the first contact, AFC acts as a specialized guide, able to provide advice on administrative procedures, orientation for obtaining permits, and logistical support.
All of this is based on a fundamental principle: being a public and free service, with professional attention and strong institutional involvement. In a sector where filming schedules and production calendars are critical, having an organization that removes obstacles and speeds up processes is a decisive advantage.
The role of Aragón Film Commission goes beyond supporting permits or offering locations.
It also works to create a solid ecosystem where local talent connects with international projects, productions are carried out under sustainability criteria, and financial incentives strengthen the viability of projects.
This makes Aragón not just a territory that hosts productions, but one that drives them, supports them, and projects them into the future.
Diverse locations and integral support
The catalogue of locations is undoubtedly one of Aragón’s greatest assets. In a single, well-connected territory with robust infrastructure, desert landscapes that recall the power of the western genre coexist with medieval towns that can recreate past eras, historic interiors of great heritage value, lush forests, powerful rivers, and modern architectural environments.
This diversity not only multiplies the creative possibilities of a production but also reduces travel and optimizes resources by concentrating in one region what would elsewhere require moving across countries.
The Commission strengthens this offer with agile tools such as a quick location search and the 360º Location service, which enables productions to preview potential sites.
In addition, the territorial network of local film offices brings the service closer to every province, ensuring proximity and adaptability. This is complemented by strong institutional backing, guaranteeing coordination with municipalities and provincial authorities, as well as the dissemination of financial aid and tax incentives.
In a sector where time is money, having such a structure is a decisive factor for Aragón to be perceived as a film-friendly destination.
Local talent and international reach
Another cornerstone of the strategy is its connection with talent. The Production Guide, open for registration, functions as a living directory of Aragonese companies and professionals working in the audiovisual sector.
This resource not only makes it easier for productions to find technical teams and local providers but also helps consolidate the sector in the region.
Each production that arrives leaves behind more than just images: it also generates employment, training opportunities, and a network of collaboration that strengthens the professional fabric.
The international projection completes the circle. Aragón Film Commission not only works within the region but also promotes it abroad: at festivals, markets, and specialized forums where it showcases its catalogue of locations and services.
Its participation in Shooting Locations Market, scheduled for October 15–16, 2025 in Valladolid, further strengthens this commitment. There, Aragón will present both its landscapes and its support structure, opening new opportunities for collaboration with production companies from around the world.