With over three decades of experience, Palma Pictures has become a trusted partner for international production companies seeking to film in Spain with reliability and local expertise. Operating from its purpose-built facilities in Marratxí (Mallorca), the company offers an end-to-end production model that combines technical capability, local knowledge and a strong commitment to sustainability. Its confirmed presence at Shooting Locations Market 2025, taking place on October 15 and 16 in Valladolid, underscores its drive to strengthen ties with the global audiovisual industry and explore new avenues of collaboration.
Palma Pictures operates throughout mainland Spain, the Balearic and Canary Islands, and Portugal, with offices in Barcelona, Lisbon and Santa Cruz de Tenerife, and team members based in London and New York. This strategic footprint allows the company to stay close to decision-making centres and offer seamless coverage across the Iberian Peninsula. Its workforce —over 60 full-time professionals from more than 10 nationalities— is organised under a non-hierarchical, collaborative structure that supports a wide range of projects, from commercials and stills to scripted drama and international features.
Infrastructure, technical reliability and a sustainable mindset
Working with Palma Pictures means accessing a comprehensive, tailor-made service: from location scouting and permitting to logistics, filming and postproduction. The Marratxí headquarters includes sound stages, production offices and technical areas powered by solar energy since 2017. But what truly sets Palma Pictures apart is its environmental approach, embedded across all levels of the company and production process. It has held European EMAS and ISO 14001 certifications since 2011 and, more recently, replaced diesel generators with electric models powered by solar energy, thanks to support from the Green Film programme funded by Fundació Mallorca Turisme – Consell de Mallorca.
Each project undergoes an environmental impact assessment, feeding into the company’s internal audits and guiding production decisions. Palma Pictures also implements robust recycling procedures, prioritises rental over purchase in wardrobe and art departments, and donates surplus food and materials to local associations. Sustainability is not an add-on, but a core value with measurable impact.
Recent work includes international titles such as Den of Thieves 2: Pantera, campaigns for Apple, Nike and TDK, and series like Trying (Apple TV) and The Mallorca Files (Amazon Studios). Beyond production logistics, Palma Pictures brings local expertise, specialised teams and operational agility to each project, ensuring a high standard of service at every stage.
Service-oriented, financially transparent
Palma Pictures operates on a service-based business model, with a strong focus on the scripted segment —delivered either through its own structure or via Special Purpose Vehicles (SPVs) that access Spain’s tax rebate system. According to the latest figures published (corresponding to the 2023 fiscal year), total turnover reached €20.58 million, in a context heavily affected by the US actors’ and writers’ strikes and a slowdown in the advertising market. Despite the drop from 2022 (€26.52 million), the company continued to invest, allocating a record €350,000 to CAPEX and strengthening its team.
EBITDA for 2023 stood at €323,000, down from €1.66 million the previous year, reflecting the impact of external factors. Nevertheless, overall activity remains strong: SPV-managed billing for scripted productions amounted to €43.59 million, while combined revenues for unscripted TV, scripted TV (non-SPV) and commercials exceeded €19 million.
Palma Pictures’ presence at Shooting Locations Market 2025 reaffirms its long-term vision: to build sustainable partnerships, deliver added value to international productions and consolidate a business model that blends creativity, efficiency and responsibility.