Andalusia Film Commission has successfully consolidated a comprehensive strategy to attract and support both national and international productions, turning the region into a benchmark for the audiovisual industry. With over 1,380 productions supported in 2023 alone and a direct economic impact of more than 110 million euros, Andalusia has proven that offering great locations is not enough: those locations must be made accessible, accompanied by solid infrastructure, and supported with a professional, efficient and reliable network. Since its creation in 1998, the Andalusia Film Commission has developed an institutional, industrial and creative ecosystem that delivers what many other regions merely promise.

A professional model connecting territory, industry and narrative

Andalusia Film Commission is not just a promotional tool — it acts as a true facilitator for projects of all sizes. Its Film Cities Network, which spans across the entire region, ensures local coordination and direct assistance. Its open and regularly updated Production Guide allows producers to find professionals, suppliers and contacts easily. And the fiscal incentives — a 30% rebate on the first million euros spent, and 25% on the remainder, up to a maximum of 20 million — position Andalusia among the most competitive filming destinations in Europe.

Moreover, the commission works in close partnership with RTVA, the regional government, business clusters and sector associations, strengthening an ecosystem that goes far beyond occasional shoots. As a founding partner of the LAND audiovisual and digital content cluster, it helps shape strategic policy, attract investment and coordinate public-private collaboration. On the training side, it supports programmes to professionalise municipal film offices and prepare new technical profiles in virtual production and advanced technologies.

Locations, productions and screen tourism as engines for growth

In Andalusia, filmmakers don’t shoot despite the region’s diversity — they shoot because of it. In 2023, major productions such as Venom 3, Journey to Bethlehem and Segundo Premio chose locations ranging from the Tabernas desert to Seville’s courtyards, from the Malaga coastline to the forests of Cazorla and the streets of Granada. Top streaming series — Berlin, Clanes, The Snow Girl, 1992, Operación Barrio Inglés — have also found in Andalusia the visuals and technical teams required to meet international standards. The region’s auxiliary industry spans virtual production, post-production, permitting, accommodation and beyond.

But the impact extends past industry figures. Thanks to the “Andalucía, destino de cine” project, the region has transformed its cinematic legacy into a tourism, educational and cultural asset. With more than 35 themed routes and over 300 mapped film locations, cinema is now fully integrated into Andalusia’s tourism offer as a high-quality, sustainable segment, supported by apps and accessible materials. Visitors can follow in the footsteps of Indiana Jones, James Bond or the Lannisters — but also discover the backdrop of today’s top productions. This initiative doesn’t just drive tourism — it strengthens the link between local communities, their heritage, and their role in cinematic storytelling.

Andalusia Film Commission will be present at Shooting Locations Marketplace on October 15 and 16, where it will showcase the region’s strengths and opportunities as a world-class filming destination.