In the province of Toledo, the Méntrida-Toledo Wine Route stands out as a premier wine tourism destination, where winemaking tradition coexists with historical heritage and natural beauty. Integrated into the Méntrida Designation of Origin, this route connects vineyards, wineries, and towns with a rich cultural and gastronomic offering. Its participation in the FINE #WineTourism Marketplace highlights its role as a meeting point between wine and culture.

The legacy of the D.O. Méntrida

The winemaking tradition in the Méntrida region dates back to Roman times, when vineyards began to be cultivated in these fertile dryland soils. However, its modern recognition came with the creation of the Méntrida Designation of Origin in 1976. This region, located between the Gredos mountains and the Tajo valley, is mainly known for its red wines made from the Garnacha variety, although its white and rosé wines are also noteworthy.

The wineries of Méntrida have managed to preserve their traditional winemaking methods, passed down from generation to generation. At the same time, they have incorporated modern techniques to ensure the quality and competitiveness of their wines, achieving a perfect balance between the old and the new.

Foto: Ruta del vino Méntrida-Toledo

A wine tourism offering that captivates all the senses

The Méntrida-Toledo Wine Route offers a range of activities designed for all types of visitors, from passionate wine tourists to families or groups looking for a different experience. Among the most notable proposals are:

• Winery visits: through guided tours, visitors can learn about traditional and modern wineries, where they are shown the winemaking process from the vineyard to the bottle.
• Tastings and pairings: the tastings include wines made from Garnacha, Syrah, or Tempranillo, accompanied by local products such as Manchego cheeses, olive oils, and artisanal sausages.
• Historical and natural Tours: the route invites exploration of medieval castles, churches, and other historical points of interest. Visitors can also enjoy walks through the vineyards, hiking routes, or outdoor activities in the natural spaces of the region.
• Local Events and festivals: Méntrida and its surroundings are famous for their traditional festivals, such as the Medieval Tapas Days or the Wine Fair, where music, gastronomy, and local culture intertwine in unique celebrations.

Additionally, the rural accommodations and country houses associated with the route offer visitors the chance to enjoy a stay in a peaceful and authentic environment.

Foto: Ruta del vino Méntrida-Toledo

Environmental respect as one of its pillars

The commitment of the Méntrida-Toledo Wine Route to innovation and sustainability is another aspect that makes it stand out. Many of the wineries have adopted environmentally friendly practices, such as organic farming, water conservation, and the use of renewable energies. This sustainable approach aims not only to protect natural resources but also to ensure the economic viability of small local producers.

The route has also developed digital tools and training programmes to enhance the visitor experience. This includes virtual tours, interactive tastings, and personalised activities that make wine tourism in Méntrida accessible and attractive to all types of audiences.

The Méntrida-Toledo Wine Route offers a complete immersion in the culture of wine, combining history, nature, and winemaking tradition. Its presence at FINE will be an opportunity for attendees to discover everything this region has to offer.

For more information and to plan a visit, it is recommended to visit their stand at the fair or explore their official page.