In the heart of Castile-La Mancha, the Valdepeñas Wine Route is an essential route for wine tourism lovers. Part of the Valdepeñas Designation of Origin, one of the most historic and renowned in Spain, this route combines traditional wineries, historical heritage and unique sensory experiences. Its participation in the FINE #WineTourism Marketplace highlights its relevance as one of the most complete destinations for discovering wine culture.

The wine-growing soul of Valdepeñas

Valdepeñas, known as the ‘City of Wine’, has centuries of winemaking tradition dating back to Roman times. This region, bathed by the river Jabalón and protected by the Montes de Toledo and Sierra Morena mountains, offers exceptional climatic conditions for the cultivation of vines. The Valdepeñas Designation of Origin, officially recognised in 1932, has witnessed a constant evolution, combining ancestral wisdom with modern winemaking techniques.

The most representative grape varieties, such as the native Airén and the emblematic Tempranillo (also known locally as Cencibel), reflect the character of the region. The wines of Valdepeñas, from robust reds to fresh whites and rosés, are the result of generations dedicated to perfecting the art of winemaking.

Image: Ruta del vino de Valdepeñas

A wine tourism offer adapted to all tastes

The Valdepeñas Wine Route offers a comprehensive experience that connects wine with the history, gastronomy and natural environment of the region. Through guided tours, visitors can discover the area’s wine-making legacy in century-old wineries that combine tradition and technology.

The main activities include:

• Visits to family-run and modern wineries: a tour of facilities where you can learn about the winemaking process and the evolution of Valdepeñas wines.
• Tastings and pairings: tastings that allow you to enjoy the richness of its wines accompanied by local products, such as Manchego cheeses and olive oils.
• Routes through vineyards and historical sites: the region offers itineraries that combine nature and heritage, visiting monuments such as the Plaza de España or the Valdepeñas Wine Museum.
• Festivals and traditional events: the Grape Harvest Festival, declared to be of National Tourist Interest, is a key celebration that shows the essence of the local wine culture.

In addition, the route includes rural accommodation, restaurants and personalised activities for groups, making it an ideal destination for all types of visitors, from experienced wine tourists to families.

Commitment to rural development

Although Valdepeñas is synonymous with tradition, the region has also adapted to modern demands by incorporating sustainable practices and advanced technologies. Many of the wineries associated with the route have implemented efficient water management and soil preservation systems, aiming to ensure responsible and environmentally friendly production.

The commitment to innovation is also reflected in the diversity of wine tourism experiences, such as sensory tastings, virtual tours, and themed workshops. The digitalisation and modernisation of the wine facilities have allowed Valdepeñas to position itself on the map of quality wine tourism, offering dynamic and enriching experiences.

Image: Ruta del vino de Valdepeñas

A Top-Level destination

The Valdepeñas Wine Route is not only a top-level wine tourism destination but also a reflection of the cultural and wine essence of Castilla-La Mancha. Its presence at FINE 2025 will allow visitors to explore an offering that combines renowned wines, historical heritage, and innovative proposals.

For those who wish to discover more about this route, visiting their stand at the fair will be a perfect opportunity to delve into a destination where wine is lived and celebrated. More information is available on their official page.