The Costa Daurada, located in the south of Catalonia in the province of Tarragona, is renowned for its beautiful beaches bathed by a sun that turns the sand a brilliant golden colour. But this enchanting place is much more than its coastline; it is a melting pot of experiences where nature, culture and food and wine meet.

This year, once again, it is consolidating its position as a leading wine tourism destination, and will be an essential part of the next edition of the FINE #WineTourism Marketplace.

On the Costa Daurada, the choice between sea and mountain, culture and leisure becomes unnecessary, as it offers a full spectrum of possibilities.

From romantic evenings in the mountain villages of Prades to sunny days on the beaches of the Mediterranean, every corner of this region promises a unique experience.

Historic places like Tarragona, the modernism of Reus, or the adrenaline of PortAventura World, combine harmoniously with a rich and varied gastronomy, where dishes like calçots in romesco sauce mix with modern trends like the revival of vermouth.

Up to six different areas to get lost in

On the Costa Daurada, each county is a universe in itself, full of history, culture and unique natural experiences. Travelling through these counties, visitors discover the essence of the region and its wealth of wine tourism.

In Tarragonès, history and nature merge in a setting where the Roman legacy shines brightly. Monuments such as the Pont del Diable and the Arch of Berà, together with a gastronomy influenced by the vineyards and fields of almond and olive trees, make this region an essential place to visit.

Baix Camp stands out for its rich modernist architecture and vermouth culture. The region combines art, history and nature in a unique experience. From the Prades mountains to Castell d’Escornalbou, it offers a journey through time and landscape.

Baix Penedès is a collage of vineyards, beaches and culture. Food and wine tourism is enriched here with therapeutic waters and a vibrant artistic scene, symbolised by figures such as Pau Casals. It is a place where history and modernity meet.

Conca de Barberà is a paradise for lovers of hiking and history, with its monasteries and charming villages. The Monastery of Santa Maria de Poblet and the medieval town of Montblanc are jewels of this region, offering a journey back in time and a deep connection with the past.

Alt Camp is the heart of Catalan traditions such as castellers and calçots. This county invites visitors to immerse themselves in Catalan culture and nature, offering a landscape that combines natural beauty with cultural richness.

The Priorat region, finally, stands out for its focus on sustainability and quality in wine production. With its world-renowned wines and its respect for nature, Priorat represents an invitation to discover the region at a leisurely pace, savouring every moment.

An enogastronomic mosaic to explore

Food and wine is a fundamental pillar of the Costa Daurada’s tourism offer. This area is a mosaic of flavours and traditions, with each region contributing its own unique essence. Designations of Origin such as Montsant, Tarragona, Conca de Barberà, Penedès and the Priorat DOC are an integral part of this landscape, offering wines that reflect the richness and diversity of the area.

Visitors can delve into the heart of the wineries, discover the secrets of wine production and immerse themselves in an experience that combines history, culture and flavour. The Costa Daurada wine routes are a journey in themselves, a journey through the landscapes, aromas and flavours that define the identity of this region.

Every year, the Costa Daurada is committed to providing unforgettable wine tourism experiences, and its participation in the FINE #WineTourism Marketplace is a sign of its constant evolution and its passion for sharing its enogastronomic wealth with the world.

By visiting the fair, you will be able to learn more about the wine tourism proposal of this fascinating destination, a place where wine, culture and natural beauty intertwine to create unique and unforgettable moments.