This year, the FINE #WineTourism Marketplace is dressing up to welcome one of the most emblematic participants in the world of wine tourism: the Catalan Tourist Board.

On March 13th and 14th, 2024, in the city of Valladolid, this agency will unveil the wonders that Catalonia offers to wine lovers and viticulture culture enthusiasts. Catalonia, a land of contrasts where history, culture, and landscape intertwine to create a unique wine tourism experience, will be represented at this international meeting, positioning itself as an essential destination for the wine tourist.

Catalonia’s wine tourism proposal

Catalonia is distinguished by its rich viticultural history that spans over 2,500 years. The region is home to 12 denominations of origin that safeguard the legacy of cultures such as the Iberian, Greek, and Roman, integrating it into modernity with innovation and sustainability.

With more than 300 wineries open to the public, visitors can immerse themselves in a sensory journey that ranges from traditional farmhouses and modernist wineries to the most avant-garde architectural facilities dedicated to wine.

The diversity of landscapes, mixing the sea with the mountain, provides an exceptional terroir for the production of internationally prestigious wines and cavas. This scenario is complemented by a gastronomic offer that perfectly matches the wines of the region, creating an unforgettable culinary experience. Visitors can enjoy activities ranging from bicycle rides and horseback riding through vineyards to immersive tasting experiences that reveal the secrets of wine and cava making.

A dream destination for the wine tourist

In addition to its wine tourism proposal, Catalonia offers a range of options for the traveler looking to complement their experience with culture, sports, and nature. The region invites you to explore its cities full of history and art, such as Barcelona, Girona, Tarragona, and Lleida, as well as picturesque Mediterranean villages that retain their charm and heritage.

The Catalan Tourist Board highlights the importance of accessible and sustainable wine tourism, ensuring that Catalonia is a destination to be enjoyed all year round, by everyone.

At the next edition of FINE #WineTourism Marketplace, the Catalan Tourist Board will show that Catalonia is not only a wine destination but a lifestyle that encompasses sun, beach, mountain, gastronomy, and culture.

An open invitation to discover a country of wines with a wine tourism offer as rich as it is varied, waiting to be explored by professionals and enthusiasts from the wine world.

Those interested in delving into Catalonia’s wine tourism proposal will have the unique opportunity to do so at FINE #WineTourism Marketplace, a space designed to foster business, knowledge, and networking in the field of wine tourism.